Online Videos
A Must for Internet Marketing
57% of internet users have watched videos online. Most of them share what they find with others.
Online video now reaches a mainstream audience; 57% of adults have used the internet to watch or download video – that's about 180 million Americans. 19% do so on a typical day. More than half of online video viewers share links to the video they find with others, driving word of mouth – the most trusted form of advertising online.
Online video must be a part of your corporate internet marketing strategy today. It's not just a nice thing to have anymore, it's a must!
Professional videos are preferred to amateur productions online. Overall, 62% of online video viewers say that their favorite videos are those that are "professionally produced."
Internet connection speeds are getting faster and faster. Video is no longer slow to load and jumpy – the quality is excellent. It works well for interne marketing – a video can show your product and how it works. You can educate people in the use of a product or technique. It can also provide online information to workers at other locations. The beauty about this is that you can get a message across over and over again without changing the messages or forgetting some important details.
Quality is vital. Your online web video production (Viral Video Marketing) should at least match your company quality, product and branding.
Web 2.0 is called the Live Web. Adding motion and a human touch to the website shows that your company is attuned to the needs of your audience and willing to be part of the conversation.
Internet marketing with online videos works. Keep them short. You have only seconds to attract the visitor»s attention. Make more video clips with topics and communicate one message at the time. There will always be some questions left for the sales department to take care of, so don't try to answer all possible questions.
Take advantage of the online visibility video can get. Submit your videos to the search engines (Google, Yahoo, YouTube and so on). We can also incorporate ways for the viewer to interact and respond – like click on this video to go to our product catalog, online store, email our sales department or sign up for "The News Letter". This way, you can track what's working.
Internet video is easy to change so it's not a problem to keep your corporate web video on your website up to date.
Call us (323) 462 0987 and lets us figure out how your video can be added to your corporate website.
Samples of New Video Product Line for Online Promotion and Video Marketing